Resources | Free Full-Text | Open Collaboration as Marketing Transformation Strategy in Online Markets: The Case of the Fashion Sector | HTML
The Burberry Business Model: Creating an International Luxury Fashion Brand | Request PDF
Coopetition through International Luxury Brand Licensing: Burberry in Japan | Emerald Insight
Yips drivers of internationalization
BURBERRY-GROUP-PROJECT_IMBA-2015_NOVEMBER_FINAL - Global Strategic Marketing Analysis Burberry Case 1 Global Strategic Marketing Analysis Burberry Case | Course Hero
Retail Internationalization in Emerging Countries : The Positioning of Global Retail Brands in China - Walmart.com
Strategy - Burberry
Extreme luxury fashion: business model and internationalization process | Emerald Insight
Extreme luxury fashion: business model and internationalization process | Emerald Insight