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Questioning a “one size fits all” city brand: Developing a branded house strategy for place brand management | Emerald Insight
PDF] Hard‐branding the cultural city – from Prado to Prada | Semantic Scholar
PDF) The Cultural Branding Matrix: framing the relation between cultural institutions and city branding
PDF) The role of branding for the cultural and economic growth of cities | Sofia Kanellopoulou - Academia.edu
City Branding Through Instagram: The Case of Athens
Millennial Cities of Culture and the City of Renewal
Full article: Linking spatial planning and place branding strategies through cultural narratives in places
International Journal of Urban and Regional Research: Vol 27, No 2
The Prada Foundation's New Arts Complex in Milan - The New York Times
From Prada to Prada - How Art Highlights The Essence Of A Brand | COBO Social
Culture and City Branding: Mega-Events and Iconic Buildings as Fragile Means to Brand the City
Cities, Cultural Policy and Governance
Sustainability | Free Full-Text | Friendly Locals and Clean Streets?—Evaluating Jakarta's Destination Brand Image | HTML
Marseille, European Capital of Culture 2013 Ins and Offs: A case for rethinking the effects of large-scale cultural initiatives - Angela Giovanangeli, 2015
Sustainability | Free Full-Text | Culture and Tourism in Porto City Centre: Conflicts and (Im)Possible Solutions | HTML
Marketing the unmarketable: Place branding in a postindustrial medium-sized town - ScienceDirect
The image of the creative city: Some reflections on urban branding in Turin - ScienceDirect
Skip-the-Line Prado Museum 6 people per group Guided Tour
Full article: Placing place branding: an analysis of an emerging research field in human geography
Hard-branding the Cultural City – From Prado to Prada | Request PDF
Sustainable DNA of place: Culture, commodity, competition: AIP Conference Proceedings: Vol 2406, No 1
Full article: The combination of cultural and time planning