![LVMH's senior adviser is going to Prada: Andrea Guerra, ex-CEO of eyewear giant Luxottica, is set to join the iconic Italian luxury fashion group ahead of its handover to the second generation LVMH's senior adviser is going to Prada: Andrea Guerra, ex-CEO of eyewear giant Luxottica, is set to join the iconic Italian luxury fashion group ahead of its handover to the second generation](https://img.i-scmp.com/cdn-cgi/image/fit=contain,width=1098,format=auto/sites/default/files/styles/1200x800/public/d8/images/canvas/2022/11/30/be0dd33f-3bd2-4a1e-bfcb-58cc1552c663_3187952b.jpg?itok=F1g-SSpt&v=1669788562)
LVMH's senior adviser is going to Prada: Andrea Guerra, ex-CEO of eyewear giant Luxottica, is set to join the iconic Italian luxury fashion group ahead of its handover to the second generation
![Mayor Michael Bloomberg; Diana Taylor Schiaparelli and Prada 'Impossible Conversations' Costume Institute Gala at Metropolitan Stock Photo - Alamy Mayor Michael Bloomberg; Diana Taylor Schiaparelli and Prada 'Impossible Conversations' Costume Institute Gala at Metropolitan Stock Photo - Alamy](https://c8.alamy.com/comp/DJP77Y/mayor-michael-bloomberg-diana-taylor-schiaparelli-and-prada-impossible-DJP77Y.jpg)
Mayor Michael Bloomberg; Diana Taylor Schiaparelli and Prada 'Impossible Conversations' Costume Institute Gala at Metropolitan Stock Photo - Alamy
![What's next in the Prada succession saga? Miuccia will remain co-creative director with Raf Simons, with Andrea Guerra confirmed to be CEO before Lorenzo Bertelli eventually takes over | South China Morning What's next in the Prada succession saga? Miuccia will remain co-creative director with Raf Simons, with Andrea Guerra confirmed to be CEO before Lorenzo Bertelli eventually takes over | South China Morning](https://img.i-scmp.com/cdn-cgi/image/fit=contain,width=1098,format=auto/sites/default/files/styles/1200x800/public/d8/images/canvas/2022/12/08/5b58ffde-13f7-4106-a8e9-804ed55c57c4_b5e8f643.jpg?itok=Z2UMuWJi&v=1670483164)